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All Tune and Lube Rebrands as All Tune Total Car Care

Austin, TX – May 28, 2025 – All Tune, one of the longest-standing names in auto repair franchising, has announced a major rebrand under the new name All Tune Total Car Care. The new identity modernizes and simplifies the brand, aligning it with a broader vision for service, consistency, and long-term franchise growth.

The rebrand unifies several previous brand names into one clear offering, streamlining operations and messaging for both customers and auto repair franchise owners. Moving forward, the company will use both “All Tune” and “All Tune Total Car Care” across locations, marketing materials, and its new website, alltune.com. Legacy signage and materials will transition gradually as shops update over time.

“For customers, this change makes it easier to understand who we are and what we do,” said John Jordan, President of All Tune. “For franchisees, it means a clearer identity, simpler operations, and a brand platform that supports delivering great service every day.”

This brand update reflects more than just a name change. It’s part of a larger strategy to modernize the franchise system — bringing in new tools, improving shop operations, and raising the standard for customer experience across the network.

By focusing on full-service auto care under a single, recognizable brand, All Tune is making it easier for local shop owners to grow strong businesses while delivering the kind of high-quality service drivers expect.

 Learn more about franchising with All Tune at www.alltune.com/franchise.

All Tune Relaunches Under New Leadership to Focus on Innovation and Support for Auto Repair Franchise Owners.

Austin, TX – February 1, 2025 – All Tune, a legacy name in full-service auto repair franchising, has relaunched under new leadership with a sharp focus on technology, service, and hands-on support for auto repair franchise owners. Now headquartered in Austin, the brand is investing in tools, systems, and operational improvements designed to meet the demands of a changing industry.

The acquisition reflects two major shifts shaping the future of auto repair. First, today’s drivers expect more. They’re keeping vehicles longer and demanding a higher standard of service and trust from repair shops. Second, franchise owners want more than a brand name. They want real support, tools, and coaching to help them succeed. The new All Tune leadership is investing in both, with a clear strategy to modernize operations and put franchisee success at the center of the model.

“This brand has a strong foundation, and what excites us most is the opportunity to raise the bar for both customers and shop owners,” said John Jordan, President of All Tune. “Drivers expect a better experience than they did a generation ago, and franchisees want a partner who’s in it with them. We’re building All Tune to deliver on both — with technology, hands-on support, and a clear focus on helping owners grow strong local businesses.”

With new leadership, a clearer brand, and a commitment to better tools and support, All Tune is relaunching with a renewed focus: meeting the expectations of today’s drivers — and empowering franchisees to thrive in a modern, service-driven auto repair industry.

To learn more about franchising with All Tune, visit www.alltune.com/franchise.